Digital Branding
Digital Branding represents a customer’s collective brand experience in the digital world. Through the mix of brand, technology and usability, the Digital Brand Experience becomes the interface between a company’s products and services and its audience(s).
It’s about audience(s)
It’s about personality
It’s about information an audience values
Developing the Digital Brand Experience
Systematic Design
Comprehensive architecture and standards extend well beyond a digital style guide. Visual consistency is just the beginning. A thorough, disciplined approach to user interaction, page templating, and content customization achieves optimal flexibility across geographic, demographic, branding, and multichannel initiatives. These designs, when built successfully, will yield unprecedented business results-including speed to market cost reduction.
Email Marketing
Email marketing is a cost effective way to promote your products and services quickly while reaching millions of Internet users. Since you are competing with many other businesses for the attention of the customer, the content of your marketing campaign must be extremely relevant. Based on your specific needs, brand nkim will provide flexible consulting services to launch, manage, and improve your email marketing program.
brand nkim provides the following professional consulting services:
Launch
-Email Acquisition
-Best Practices
-Choosing the right ESP
Email Creative
-Creative Best Practices
-Multi-part Email Design
-Content Evaluation
-CAN-SPAM Compliance
Subscriber List
-Email Acquisition
-Managing Subscribes / Unsubscribes
-Segmentation / Testing
Campaigns
-Testing Strategies
-Dynamic Content
-Reporting
Deliverability
-Choosing the right RSP
-Sender Best Practices
E-commerce
Clients must be able to anticipate their customers’ needs and the triggers that influence their purchasing decisions. Our clients become very good at that because we’ve become very good at that. And how has brand nkim created successful commerce experiences? By staying true to one basic principle: make it simple and make it fun and you will win over the customer. We have found that e-commerce must be scalable and able to grow as the business does, without sacrificing usability in any way. It must also accommodate impulse buys and cross selling. We have proven experience in building online stores for a range of clients.
Technology
Clever, creative engineers are required to transform brainstorming ideas into working applications. They must express their creativity through flawless, whatever-proof code. brand nkim’s technology department does that developing narrative, design, and interaction concepts. E-commerce, back-end integration, multi platform development , and digital signage are all within our capabilities. Any channel. Any environment. Any time.